Is Your Wine List Ready for Summer?

As oenophiles and casual imbibers alike know, different seasons call for different wines.  A lush burgundy is warming on a brisk autumn day, while a crisp rosé refreshes in warmer weather.  We all appreciate the importance of variety on a … read more

The Founding Farmers Fiats are Out and About!

Founding Farmers and Potomac’s Founding Farmers, the DC-area’s popular farm-to-table sustainable restaurants and VSAG restaurant consulting clients, recently unveiled the ultimate in cool, new buzz-worthy marketing tools:  two new Fiat 500s, each wrapped in Founding Farmers’ branding and imagery! In … read more

MoCo’s Founding Farmers: Six Months Later

It’s hard to believe that six months have passed since VSAG opened MoCo’s Founding Farmers (PFF). As the restaurant consulting and management team behind the Farmers Restaurant Group, our experience with the Farmers restaurants, and all of our clients, has … read more

Staying on Trend, Without Being Trendy

Healthful kids’ meals. Locally sourced meats and seafood. Sustainability. Gluten-free/food allergy-conscious items. These are only some of the top 2012 food/menu trends recently revealed by The National Restaurant Association. But, staying on trend without becoming too trendy is an art … read more

Second Annual Scholarship for Sustainable Hospitality Awarded

We are pleased to announce that the recipient of 2nd annual Scholarship for Sustainable Hospitality award is George Washington University (GW) School of Business student Alexis Aliquo. The scholarship is funded by VSAG, Founding Farmers and Farmers & Fishers restaurant … read more

How To Successfully Conduct a Capital Raise

What is a capital raise? Basically, a capital raise is obtaining capital (i.e. cash money) from investors to help fund new or growing business ventures, where the investors will own a share in the business in exchange for their investment. … read more

Creating a Sensational Spring Menu

As winter becomes a distant memory, we are all feeling a little spring in our step these days. Everything seems lighter … from our moods to our clothing to our food cravings. With that, your menu and restaurant design and … read more

What’s the Buzz at Founding Farmers?

Honeybees! As honeybees happily buzzed around DC last summer, VSAG got a bee in our bonnets: Why not broaden the scope of our client Founding Farmers’ sustainable practices and create an apiary, where the freshly harvested honey could be used … read more

The Rebirth of the Chesapeake Bay Oyster

The iconic beauty of the Chesapeake Bay spans 64,000 square miles of coastal Delaware, Maryland, New York, Pennsylvania, Virginia, West Virginia and the District of Columbia. The watershed’s once abundant and precious resources helped define the area, while providing livelihoods … read more