Does your brand tell a story? What does it reveal about your business?
Key brand filtering and identity design questions to ask in order to build a solid restaurant brand management strategy.
Every decision. Every marketing campaign. Every media inquiry and interaction. Every guest communication. Every online experience… should pass through your brand filter. Your brand filter defines your business image, identity, and ultimately your reputation. It weaves through all communication, both external and internal, and conveys a solid message about who you are, and what you do.