Category: Founding Farmers Tysons

Dan Simons Speaks to Forbes: The Road to Becoming America’s Most Booked Restaurants, 5-Years Running!

As an experienced, sought-after restaurant & hospitality consultant, VSAG Founder Dan Simons has morphed his years in the industry into an acquired narrative of the business of running successful restaurants and keeping a keen eye on what diners want. Dan loves participating in open, honest, valuable conversation about the industry he loves. One such conversation recently took place with Forbes contributor Brian Rashid. The outcome: How Founding Farmers Became the Most Booked Restaurant in the U.S. for 5-Years Running, where Dan dished on the amazing success of VSAG client, Founding Farmers, and the journey Dan has taken with Farmers Restaurant Group,… read more

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Cooking Up a Storm: Dan Simons Featured in The Huffington Post

What makes a restaurant business a success? We believe it’s a combination of the people and their passion for what they do. Our people and passion for the restaurant and hospitality industry are shared by our team. That’s why we entered into this business. Not an easy one, but one that can bring incredible fulfillment. That shared philosophy is on display in a recent Huffington Post profile featuring Dan Simons, our company, and our work with the development, steady growth, and sustainable concept of client, Farmers Restaurant Group (FRG). Dan’s “Anything Can Happen” mantra allows for an FRG company culture that… read more

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Successful Engagement for a Bright Future

Our business development focus is set on growth within all arenas. For us, one constant that always aligns within our growth structure? The next generation of restaurant operators, and our ongoing efforts to pass the baton – by engaging, inspiring, and supporting them. If encouraging and educating students already interested in a culinary career also appeals to you, here are some great scholarship and outreach opportunities to motivate you. Inspired by the amazing students and hospitality program at Washington, D.C.’s The George Washington University, in 2011 we developed the Scholarship for Sustainable Hospitality. Awarded to GW students pursuing a culinary… read more

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On Trend: Making All Day Breakfast Work for Your Restaurant

We recently forecasted the rise of the All Day Breakfast restaurant industry trend.  It appears our trend-watching team was right on target as expanding breakfast to other dayparts seems a good bet as traditional breakfast food items are cost effective and the audience is reportedly there. According to a topical report by the National Restaurant Association, seven out of 10 diners say they want restaurants to serve breakfast throughout the day. But, as with any business decision, ask yourself if it makes sense for you. In this instance if you already have breakfast items on your menu that’s a plus…. read more

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Valentine’s Day Means Big Business

As Valentine’s Day is huge business for the restaurant industry, we’ve got some great ideas to help fill your seats on this busy holiday. In fact, according to the National Restaurant Association, Valentine’s Day is traditionally the second most popular holiday for dining out, only bested by Mother’s Day. So, as the millions of Americans make their plans this Valentine’s Day, your restaurant concept development needs to be special enough for guests to choose your establishment to celebrate. Love for the Ages. Create a marketing campaign promoting your Valentine’s restaurant specials and prix fixe menus on your website and in-store… read more

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VSAG Client News: Farmers Restaurant Group to Open Next Location

Our restaurant consulting and development teams have been busy working on another concept for longtime client, Farmers Restaurant Group (FRG). FRG has announced plans to open the fourth installment of the successful Founding Farmers brand of farm-inspired restaurants. Working closely with the good people of Founding Farmers’ owners North Dakota Farmers Union, who represent the true heart of the brand’s vision and concept – the American family farmer – has been the inspiration for all the Founding Farmers restaurants. We welcome Founding Farmers Reston to the fold! Expected to open in late 2016/early 2017, Founding Farmers Reston will serve as… read more

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Summer’s Top Beverage Trends ’15

Some of the summer drink trends pouring onto beverage menus this season are fresh, healthy, and delicious. From creative juices flowing from fresh and yummy juice bars to refreshing twists on the timeless iced tea, we love these summer beverage trends! The Juice Bar. Can prove a risky business venture as juicing programs feature fresh fruit (thatcan turn on a dime) and costly cold press equipment, and the like. But the benefits of offering diners healthy freshness in a bottle often outweighs the risk for those willing to dedicate themselves to devising a streamlined, innovative program that sets them apart…. read more

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VSAG in the News: “Foodie and the Beast” Talks to VSAG’s Dan Simons & Chef Joe Goetze

Dan Simons and Chef Joe Goetze recently sat down with Washington, D.C.’s popular weekly live radio food and wine variety show, Foodie and the Beast, to chat about client Farmers Restaurant Group’s new restaurant, Founding Farmers Tysons with show host Nycci Nellis. Dan and Chef Joe didn’t waste any time getting right into talking about what everyone loves most: Food! And Chef Joe didn’t disappoint as he showed up with a delicious preview of treats from Founding Farmers Tysons, complete with delicious pastry creme filled Jefferson Donuts as well as the new sweet & savory Farm Bread Grandma Bev’s Ham Cookie Spread for the Foodie and the… read more

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Founding Farmers Tysons Opens! It’s All in The Details

As any restaurant consulting company can attest, watching your team’s hard work come to fruition is nothing less than thrilling. And for our team of food & beverage consultants, today is one of those great days – as we witness our client, Farmers Restaurant Group, open the third installment in their highly successful Founding Farmers brand of restaurants. Located in Tysons, VA, Founding Farmers Tysons pays homage to rustic life on a Virginia farm while offering guests all the modern amenities, engaging and whimsical spatial design, and delicious, fresh-from-the-farm food they’ve grown to love from the Founding Farmers franchise. As the… read more

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VSAG Client News: Founding Farmers Covered by Bloomberg Businessweek

2014 marked the sixth year since the opening of Founding Farmers and it was the biggest and best year yet for this VSAG client. When a major news publication writes about one of our clients, we are more than excited to shout about it! We’re pleased to share the Bloomberg Businessweek feature article, “The Farm to Table Restaurant Chain,” recently published in their special year-end ”Good Business Issue.” Businessweek reporter Bob Parks went in-depth for the story, spending two full days with Farmers Restaurant Group Partners and Concept Developers Dan Simons and Mike Vucurevich to learn more about how the… read more

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