Category: VSAG Client News

Take Your Seasonal Flavor Profiles to the Next Level

With summer firmly in our rearview mirror and fun, fall festivities upon us, we’re ready to take our seasonal flavor profiles to the next level. And what better way to infuse fall-centric flavors into your menus this season, than by some fresh ideas we’ll furnish from our culinary team? Always in search of the latest and greatest ingredients, preparations, and profiles to offer our restaurant consulting food & beverage clients – here are some great seasonal, fall flavor ideas from our kitchens to yours. Savory Muffins & Biscuits. In seeking new flavors to speak to our clients’ guest’s seemingly endless… read more

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VSAG Client News: Farmers Restaurant Group to Open Next Location

Our restaurant consulting and development teams have been busy working on another concept for longtime client, Farmers Restaurant Group (FRG). FRG has announced plans to open the fourth installment of the successful Founding Farmers brand of farm-inspired restaurants. Working closely with the good people of Founding Farmers’ owners North Dakota Farmers Union, who represent the true heart of the brand’s vision and concept – the American family farmer – has been the inspiration for all the Founding Farmers restaurants. We welcome Founding Farmers Reston to the fold! Expected to open in late 2016/early 2017, Founding Farmers Reston will serve as… read more

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Global Food Trends: Ethnic Cuisine Making its Mark

What does our restaurant consulting team do for fun? Besides gathering to eat the best foods we can find – we find joy in seeking out trends and advising our clients on how to translate them into effective, long-term business strategies. One such trend we’ve been watching: Ethnic Cuisine. Sure, Americans have their traditional favorites (i.e. Italian, Chinese, Mexican), but we see the market going global. With four out of five people surveyed saying they eat at least one type of ethnic cuisine every month and 84% preferring to eat ethnic cuisine at restaurants that focus specifically on that type… read more

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VSAG Client News: Unity Plaza Set to Open

Ah, we love when a comprehensive project with lots of moving parts turns out better than we’d hoped! Kudos to our consulting team for maintaining their focus, passion, and dedication (even through tough days!) in order to bring our client’s vision to reality. As we highlighted our creative partnership in a Unity Plaza news post a few months back, today we’re excited to announce that this project, which we’ve worked tirelessly on with a remarkable team of dedicated development professionals, is moving to the next phase as … Unity Plaza, the dynamic Jacksonville, Fla. non profit, community-based campus, located at… read more

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Back to School: Healthy Kids Menu Options & Ideas

Our nation’s children head back to school in droves this month. As many of us hold gold memberships in the ‘busy parents club,’ we know just how especially hectic this time of year can be. And as food & beverage consultants, we also know that as errands and carpools are run, families can often find solace in gathering and enjoying a casual meal together at a local restaurant. So, each year we remain mindful that a healthy body promotes a healthy mind and aim to post a back to school piece: celebrating our nation’s kids, our support of programs we’re… read more

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Congratulations VSAG’s Dan Simons: Winner of the Washington SmartCEO Cornerstone Award

Kudos Dan Simons on winning the prestigious Washington SmartCEO Cornerstone Award! Dan was recognized not only for his tireless dedication to our growing company and our entire team, but also for his role as Owner with successful VSAG client, Farmers Restaurant Group (FRG), and in particular their Founding Farmers restaurant located in Potomac*, MD. As the SmartCEO Award was created to celebrate Washington, D.C.-area businesses making their mark within the region as not only economic drivers, but also as companies who’ve successfully made a positive impact on job creation and retention, market competition and innovation, as well as local and regional philanthropy. This… read more

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VSAG Client News: Farmers Restaurant Group to Open Farmers & Distillers in 2016

Our longtime client, Farmers Restaurant Group(FRG), owned in part by North Dakota Farmers Union, announced this week the opening of a new concept, Farmers & Distillers. Farmers & Distillers, a sister concept to the Founding Farmers brand of restaurants, will continue to serve farm fresh, delicious food & drink for breakfast, lunch, dinner, and weekend brunch that Founding Farmers guests love. But this innovative concept will also feature a highly anticipated on-site distillery inspired by America’s original entrepreneur and distiller, George Washington. FRG’s Beverage Director Jon Arroyo and his team are working closely with Master Distiller Rick Wasmund of Copper… read more

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VSAG Works with Client to Develop New Restaurant Concept at Jacksonville’s Unity Plaza

As food & beverage consultants, we have the opportunity to work with some of the top creative partners, designers, and developers in the industry. One project we have been excited to be part of is the development of Unity Plaza in Jacksonville, Fla. We have worked closely with the Unity Plaza development team at NAI Hallmark Partners to help find a restaurant concept to fit within Unity Plaza’s dynamic, innovative community featuring residential and retail space, a state-of-the-art performing arts amphitheater, as well as beautiful gardens and play + gathering areas for residents and visitors to enjoy. In order to… read more

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VSAG in the News: “Foodie and the Beast” Talks to VSAG’s Dan Simons & Chef Joe Goetze

Dan Simons and Chef Joe Goetze recently sat down with Washington, D.C.’s popular weekly live radio food and wine variety show, Foodie and the Beast, to chat about client Farmers Restaurant Group’s new restaurant, Founding Farmers Tysons with show host Nycci Nellis. Dan and Chef Joe didn’t waste any time getting right into talking about what everyone loves most: Food! And Chef Joe didn’t disappoint as he showed up with a delicious preview of treats from Founding Farmers Tysons, complete with delicious pastry creme filled Jefferson Donuts as well as the new sweet & savory Farm Bread Grandma Bev’s Ham Cookie Spread for the Foodie and the… read more

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Founding Farmers Tysons Opens! It’s All in The Details

As any restaurant consulting company can attest, watching your team’s hard work come to fruition is nothing less than thrilling. And for our team of food & beverage consultants, today is one of those great days – as we witness our client, Farmers Restaurant Group, open the third installment in their highly successful Founding Farmers brand of restaurants. Located in Tysons, VA, Founding Farmers Tysons pays homage to rustic life on a Virginia farm while offering guests all the modern amenities, engaging and whimsical spatial design, and delicious, fresh-from-the-farm food they’ve grown to love from the Founding Farmers franchise. As the… read more

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