The Hartman Group/Publicis Consultants recently released a report on the Impact of Social Technology on Food Culture. As professional food service consultants and restaurant consultants – and as people who spend a lot of time eating and using social media – we thought this was a very relevant, and spot on, report. Social media has not only changed the world we live in, but has revolutionized the food industry. From making reservations online to consulting peer reviews, from researching recipes by ingredients to asking friends – and strangers – for THEIR mom’s recipes … the internet and social media are… read more
Category: Founding Farmers
Congratulations to VSAG Founder Dan Simons on receiving the first annual George Washington University’s “Business Gives Back Distinguished Alumni Award.” This prestigious recognition was created this year as a part of the 2nd annual “Business Gives Back” honors, where GW School of Business alumni and students are acknowledged for their commitment to teaching responsible business practices and empowering students to impact positive social change. Held this past weekend in Washington D.C., the “Business Gives Back” awards event brought together students, professors, alumni and members of the DC business community not only to celebrate the honorees, but to also raise funds for… read more
Washington Post food writer Tim Carman recently chatted with Dan Simons about his latest project, a second location for Founding Farmers that’s set to open in Potomac, Md., in late October.
The apiary that Founding Farmers launched this summer in conjunction with George Washington University gets mentioned on KFYR radio in North Dakota. [audio:http://www.vsag.com/wp-content/uploads/FFbees-KFYR.mp3]
Soon the school year at George Washington University will come to a close, and one student in particular has VSAG, Founding Farmers and Farmers & Fishers restaurants in her corner, with a $5,000 scholarship to help get her closer to her BBA from the GW School of Business in 2012. Lily Belter was selected as the first recipient of the new Scholarship for Sustainable Hospitality, and over the next four years four other students will be selected to receive the $5,000 prize. Last fall, VSAG co-Founder and GW School of Business ’92 alumni Dan Simons presented the award to Lily… read more
After years of experience in the restaurant business, VSAG knows first-hand that an empty seat is a restaurant’s most expensive real estate. Armed with that knowledge, VSAG recently instituted a ground-breaking restaurant optimization program to streamline Front of House operations for their client Founding Farmers. Not only did they find improved experiences for both guests AND staff, but they felt it on the bottom line: a 15% increase in sales. VSAG’s Restaurant Optimization team utilized industry online resource OpenTable’s Electronic Reservation Book (ERB) system in order to reengineer Founding Farmers’ Front of House operations. While the VSAG team focused on… read more
As VSAG co-founder and owner of one of the most popular restaurants in the country, I thought I would offer some insight and true-life case study experience to a question that has been bantered about the food industry community recently – Is OpenTable Worth It? Read below to get our perspective – and then let us know if we can help you and your restaurant see the same kind of OpenTable success! – Dan Simons ————————————— How many times have you purchased a product, only to find that you are not getting the value or functionality for which you paid?… read more
On October 21, VSAG offered Washington Business Journal editors initial details in reference to the next Founding Farmers location. The Journal published news of VSAG’s plans to open a sister Founding Farmers restaurant in Montgomery County, MD next Fall. As the first Founding Farmers has flourished since opening in Washington, D.C. in September of 2008, VSAG is confident that this second installment will prove just as successful.
Founding Farmers celebrated its second anniversary in September. Since opening, the restaurant has been reviewed by Yelpers more than 780 times – more than one review per day. Dan Simons, VSAG co-founder and owner of Founding Farmers, has responded to every single one of those reviews. He and his commitment to interacting with every guest who takes time to comment on their experience, is the subject of today’s Yelp Web Log. Check it out. Comments welcome.
Founding Farmers, the Greenest Restaurant in Washington, DC, was today named as one of only two restaurants in The District to receive the Mayor’s Environmental Excellence Award in 2010. The annual awards recognize outstanding businesses and organizations for their environmental stewardship, innovative best practices, pollution prevention and resource conservation. “Founding Farmers was designed and built to minimize its impact on the environment through our mission of sustainable practices like recycling and composting, reducing greenhouse gas emissions and local sourcing whenever possible,” said VSAG‘s Dan Simons, the high caliber restaurant consulting and management firm for Founding Farmers. “We are honored to be… read more