Category: Farmers Restaurant Group

VSAG Client Expands Restaurant Group

Guiding our clients through a restaurant expansion is many times a long, and difficult road … but a journey we’re always happy to take. Recently we helped our client, DC-based Farmers Restaurant Group’s brand of restaurants Founding Farmers, do just that – as they recently announced that they are opening their first outlet outside the DC-Maryland-Virginia (DMV) region in: King of Prussia, Pennsylvania.  Located just outside the great city of Philadelphia, PA, Founding Farmers King of Prussia is slated to open in spring of 2017 within the King of Prussia Town Center, a state-of-the-art dining, retail, and residential destination. Founding… read more

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VSAG on Watch: Taking a Page from our Client’s Manager in Training Program

Train your staff. Probably one of the most important restaurant success lessons you’ll read today. Whether your enterprise is large or small, your business and your staff will reap the rewards of implementing a comprehensive, consistent training program. Our operations management team oversees our Restaurant Staff Training and Development services, helping to guide our clients on creating proven training programs. Here’s a general overview of our Manager in Training (MIT) guidelines. Start at the Top. GM’s should be brought in to not only oversee the execution of your MIT program but to help streamline its focus and teachings. Your restaurant… read more

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Call to Action: Bettering Our Planet For a Sustainable Future

As active restaurant and hospitality industry participants, we believe in coming together for a great cause. And we can’t think of a better way to celebrate the universal cause of bettering our planet than by highlighting ways to bring about change in our environmental practices. Our Call to Action? Earth Day, celebrated this year on April 22nd, spurs us on annually, but we’re also inspired by the ongoing efforts we see implemented within restaurant kitchen operations every day. For example, cutting food waste and local sourcing offer operators an impactful dip into the sustainability pool, but what we oftentimes don’t… read more

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The 4 Best Practices for Handling Guest Complaints at your Restaurant

As a restaurateur, we’re pretty sure you’ve heard it all. Guests complaining about service staff, food too cold, sunlight shining in guest’s eyes, and the inevitable for a busy, high-volume restaurants – long wait times. Training, experience, and approach are key in handling restaurant complaints … and vital to keeping staff and guest happy. We went straight to the source, a seasoned restaurant industry insider, for useful advice on best practices and general course of actions for some of the most common restaurant guest complaints and how to tackle them like a pro. Farmers Restaurant Group Managing Partner Kendra Graves was happy… read more

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Growing Your Business: Dan Simons Talks Successful Partnerships

Over the years VSAG co-Founder Dan Simons has learned the restaurant business from the ground up. From his front of house-service start to transitioning to a seasoned restaurant consultant and ultimately as concept developer and operator, Dan has learned the value of a great partnership and what they can do to propel the growth of a restaurant concept. Recently, Dan was asked to talk to his experience in a lively radio interview on KFGO radio, out of our client Farmers Restaurant Group’s partner North Dakota Farmers Union territory of Fargo-Moorhead, North Dakota. He was happy to tell his story and that… read more

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VSAG Client News: Farmers Restaurant Group to Open Next Location

Our restaurant consulting and development teams have been busy working on another concept for longtime client, Farmers Restaurant Group (FRG). FRG has announced plans to open the fourth installment of the successful Founding Farmers brand of farm-inspired restaurants. Working closely with the good people of Founding Farmers’ owners North Dakota Farmers Union, who represent the true heart of the brand’s vision and concept – the American family farmer – has been the inspiration for all the Founding Farmers restaurants. We welcome Founding Farmers Reston to the fold! Expected to open in late 2016/early 2017, Founding Farmers Reston will serve as… read more

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Congratulations VSAG’s Dan Simons: Winner of the Washington SmartCEO Cornerstone Award

Kudos Dan Simons on winning the prestigious Washington SmartCEO Cornerstone Award! Dan was recognized not only for his tireless dedication to our growing company and our entire team, but also for his role as Owner with successful VSAG client, Farmers Restaurant Group (FRG), and in particular their Founding Farmers restaurant located in Potomac*, MD. As the SmartCEO Award was created to celebrate Washington, D.C.-area businesses making their mark within the region as not only economic drivers, but also as companies who’ve successfully made a positive impact on job creation and retention, market competition and innovation, as well as local and regional philanthropy. This… read more

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VSAG Client News: Farmers Restaurant Group to Open Farmers & Distillers in 2016

Our longtime client, Farmers Restaurant Group(FRG), owned in part by North Dakota Farmers Union, announced this week the opening of a new concept, Farmers & Distillers. Farmers & Distillers, a sister concept to the Founding Farmers brand of restaurants, will continue to serve farm fresh, delicious food & drink for breakfast, lunch, dinner, and weekend brunch that Founding Farmers guests love. But this innovative concept will also feature a highly anticipated on-site distillery inspired by America’s original entrepreneur and distiller, George Washington. FRG’s Beverage Director Jon Arroyo and his team are working closely with Master Distiller Rick Wasmund of Copper… read more

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Making the Most of Your Restaurant Partnerships

Cultivating successful partnerships with purveyors, vendors, local businesses, and the like is a crucial element to long-term success. Not always an easy task, as the quick-paced nature of the restaurant industry and its many moving parts can alter set plans at any time. Our co-Founder, Dan Simons, is well versed in the art of forming great partnerships, as he understands and appreciates the value and dedication that goes into a successful VSAG collaboration. For example, we’ve guided our restaurant consulting client, Farmers Restaurant Group, through the ongoing process of growing lasting partnerships with bar & beverage partners, Copper Fox Distillery… read more

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Scratch Soda: The Art of a Great Tasting, Fresh Soda

As spring is (finally) on the horizon, so too are efforts to focus on lighter, better-for-you beverages to feature on seasonal bar menus. This isn’t about alcohol or bar cocktail trends; it’s about artisan soda, and finding a fresh and delicious alternative for non-spirits-imbibing guests. Enter: scratch made sodas. Embracing the process of crafting soda offerings that are actually better for guests is not as daunting as you might think. Why serve scratch sodas? You can get really creative with flavor profiles and seasonal inspirations to complement food menu offerings The simplified ingredients can be cost effective if you purchase… read more

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